Ready to discover the ultimate beauty secrets that Amazon has in store? These viral beauty products are not only effective, but amazingly affordable! Let's be honest, TikTok is Queen when it comes to sharing viral products, but at times it can be overwhelming to know which products to try. I've rounded up ten of the top viral beauty products on Amazon that are all the rage right now. From detoxifying clay to powerhouse serums and overnight lip masks, these Amazon beauty must haves are affordable and come with rave reviews!

This post may contain affiliate links. This means that if purchase through my link, I may earn commissions at no extra cost to you. As an Amazon Affiliate, I earn from qualifying purchases. Please read the full disclosure here.

1. This all-natural clay mask is renowned for its deep pore-cleansing properties, helping to detoxify and rejuvenate your complexion. Bonus tip: I also love to add some of this to baths as any amazing detox for your whole body!

2. The Ordinary Niacinamide Serum: Say hello to the best of the best when it comes to pore reduction! Despite struggling to pronounce it, this jack-of-all trades serum has quickly become one of my all time faves. It is a skincare essential that tackles blemishes and uneven skin tone. This powerhouse serum helps banish pimples and reduce excess oil, giving you clear, radiant skin.

3. This Juno Skin Makeup Cleansing Balm - With thousands and thousands sold each month, this viral makeup cleansing balm is a fan fave! Gget ready to elevate your skincare routine with the Juno Skin Cleansing Balm. This luxurious balm melts away makeup and impurities, leaving your skin feeling incredibly soft and rejuvenated. Experience a spa-like cleanse every day and achieve that radiant, glowing complexion you've always desired.

4. Cellulite is such a pain in the butt (pun intended)! Infused with natural ingredients, this viral Anti-Cellulite Massage Oil helps diminish the appearance of cellulite while leaving your skin feeling silky-smooth and revitalized.

5. Maybelline Instant Age Rewind Concealer: It's like a magic eraser for under-eye circles and imperfections. Perfect for dark circles and provides an instant refresh in a tube! They've got tons of shades available and a huge bonus is that this tube lasts forever!

6. This Day & Night Moisturizer went viral for good reason. It's made with the perfect combo of Collagen, Retinol and Hyaluronic Acid. Yes, yes, and YES!

7. I can't hype this Lip Sleeping Mask up enough! It's seriously worth it's weight in gold! I use it every night, both summer, winter and in-between! LANEIGE Lip Sleeping Mask

8. If you suffer from dark spots, discoloration or Melasma, this Guava Vitamin C Dark Spot Serum is for you! It’s a silky, non-sticky gel serum’s Vitamin C encapsulation technology, treats and prevents dark spots over time without any severe irritation and comes at an AMAZING price point!

9. Get those Instagram-worthy lashes with this incredibly affordable mascara. I tried it once and instantly fell in love! It's great at separating lashes and delivers unbelievable length and volume!

10. They had me at Blue Light Protection!!! Yes, blue light protection for your SKIN! This Slam Dunk Hydrating Facial Moisturizer is a lightweight yet deeply nourishing moisturizer quenches your skin's thirst, leaving it feeling supple and rejuvenated. And the coolest part, it may provide Blue Light Protection - Aloe Leaf Juice is an antioxidant that protects, soothes, and moisturizes. Use this daily moisturizer for face protection from solar and artificial blue light face damage.

Say yes to Natural Aloe Juice + Avocado Oil for Skin Hydration and Blue Light Protection.